What happens, start to finish

Six steps, about three to four weeks from the day you say yes to launch.

A small business owner at her kitchen table on a video call, a rough website plan sketched in her notebook and her cat asleep on the windowsill

Getting started

1. Plan

It starts with a free 20-minute phone call to see whether we're the right fit. If we are, you get a written estimate within two business days. Nothing starts until you say yes.

Once you do, you pay half and we book a planning call of 60 to 90 minutes. You talk and we take notes, so there's no questionnaire and nothing for you to write. Then we send the site's job description: one page on what the site is for, who it's for and how we'll know it's working.

Book a free call

Weeks 1 to 2

2. Write

We write every word on the site from the planning call. You read it before design starts and send one round of changes, while words are still easy to fix.

Weeks 2 to 3

3. Build

We design and build the site with your logo, colours and photos, then send you a private link to try it on your phone and computer. Two rounds of changes are included.

A few days

4. Check

We test every page, link and form, check how fast the site loads on a phone, and run accessibility checks. Anything wrong gets fixed before launch.

Launch day

5. Launch

The site goes live and the second half is due. We connect it to your Google Business Profile and hand over the owner's manual, a short guide to where everything lives and whose name it's in.

90 days after launch

6. Follow up

We send a short report on whether people are finding your site and doing what it's for, with what to change next. We also run the make-it-right checks below.

The person on the call builds the site

Tollins & Co. grew out of web design studies at Niagara College over ten years ago and years spent running a marketing agency for small businesses around Niagara. Those years taught us that a website should pull its weight, the price should be clear up front, and the person who builds it should still be there after launch.

No account managers, no handoffs. The person you talk to on your first call is the person who builds your site.

What we promise, in writing

A one-year warranty

If something we built stops working the way we built it in the first year, we fix it at no cost.

Our make-it-right promise

At 90 days, we check your site against six things we control:

  1. It shows up on Google when someone searches your business name.
  2. It's connected to your Google Business Profile.
  3. Pages load quickly on a phone, measured with Google's own speed test.
  4. Every form and call button works.
  5. There are no broken links.
  6. It reads well on a phone and passes accessibility checks.

If any of them fail, we fix it for free.

Start with a free call

In 20 minutes, we'll find out whether we're the right fit. If we are, you'll have a written estimate within two business days.

Book a free call

20 minutes, by phone. No obligation.